Betsey Johnson is an icon for Australian beauty brands

AUSTRALIAN women have their eyes on Betsey, the star of Betsey Johnsons new online jewelry brand.

The online jewellery store has taken off with a massive amount of women seeking to own their own jewelry and have the brand name, and now Betsey is a global icon.

Its the second-biggest online jewellers in Australia with around 500,000 members.

It was launched in April this year by former beauty queen Betsey.

It offers women an opportunity to buy and sell a wide range of high-quality handmade jewelry and necklaces, and is the first Australian online jewelry store to offer a subscription service.

The company has grown rapidly in popularity with customers spending more than $20 million on the site each month.

The launch of Betskills was met with a lot of praise by beauty bloggers and other internet celebrities, and its founder, Betsey Johansson, has been a success in selling online.

Betsey has also started a new line of makeup, hair, nail and face products, which have been successful and sold out quickly.